1-2 July 2020 7/1/2020 9:00:00 AM 7/2/2020 6:00:00 PM Europe/London


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Laura Ashley Hotels



"We don't want to push our ideas on to customers, we simply want to make what they want.” Laura Ashley (1925 – 1985)

Laura Ashley is one of the world’s best-loved fashion, home decoration and furnishing brands, synonymous with style, quality and designs that evoke memories of the English countryside. With over 150 stores in the UK and 100 franchises worldwide the brand has come a long way from its humble beginnings. In 1953 Laura Ashley, a fashion and textiles designer from Wales, started printing fabric with her husband Bernard at their kitchen table. A £10 investment in wood for a screen, dyes and some linen saw the beginning of the creation of a global lifestyle brand.

Some sixty years later following its worldwide success in the retail sector Laura Ashley’s love of creating beautiful spaces within the home was extended to the hotel environment at the Manor in Elstree. Transformation of The Belsfield, a stunning Victorian country house on the edge of Lake Windermere, followed in July 2014. Since that time The Iliffe in Coventry has been completely refurbished to offer luxurious and welcoming accommodation. Later this year we look forward to the reopening of Burnham Beeches in Burnham; the latest addition to the Laura Ashley Hotel portfolio.

Our friendly professional team look forward to welcoming you at one of our designer hotels where stylish luxury, delightful comforting spaces, award-winning food and first-class service await you.


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"This is a wonderful conference. Coming from the US, it gives us exposure to operators and potential partners here in Europe that we wouldn’t normally have access to. We’re looking for some likeminded partners and there are some really great ones here at the conference."

Ken Brown, VP global solutions, Furnished Quarters

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