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Yays is a new travel and stay concept that reroutes urban tourism.
Yays offers comfortable concierged boutique apartments in historical and industrial buildings, restored with respect and love for the neigbourhood, hosted by a concierge recruited from the local area to give that extra personal touch and information, to make guests feel at home instantly. Yays makes visitors feel like a resident. Yays buildings are situated in vivid quarters, outside the touristic city centre where there is an opportunity for the creation of a high degree of interaction with the particular quarter, its residents and local businesses. Yays enables the opportunity to unlock the hidden treasures of a city neighbourhood. In 2015 Yays opened three buildings in Amsterdam; Yays Bickersgracht, Yays Oostenburgergracht and Yays Zoutkeetsgracht, with a combined offering of more than 100 apartments. In Spring 2017 Yays opened its first building in Barcelona, situated in the lovely Sagrera neighbourhood offering another 30 concierged boutique apartments!
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“"ULF is a long needed innovative approach. The blend of content demonstrates that hospitality provides the increasingly crucial thread through so many real estate classes and not only refers to traditional hotels and serviced apartments but has already permeated the residential markets in their increasingly varied formats. Now these services are expanding into the residential innovative care and office markets in the UK and overseas. We are witnessing the market converging at pace as investors seek optimum yield across a variety of urban asset classes. These are exciting and pioneering times and I look forward to expanding my horizons at this unique event"Laurence Geller CBE, CEO Geller Capital Partners
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